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On the Brink: A Fresh Lens to Take Your Business to New ... On the Brink: A Fresh Lens to Take Your Business to New Heights. Dr. Andrea J. Andi Simon, provides readers with a crash-course in the game-changing business techniques of corporate anthropology and shares stories of companies that have used the method to bounce back from crisis. On the Brink: A Fresh Lens to Take Your Business to New ... This book counts towards Book Riot Read Harder 2019 Challenge Task 17: A Business Book On the Brink: A Fresh Lens to Take Your Business to New Heights is a book about applying corporate anthropology to make a business more successful. What is corporate anthropology? at its core it is figuring out employee and client needs and issues. On the Brink: A Fresh Lens to Take Your Business to New ... Dr. Andrea Simon, author of On The Brink: A Fresh Lens to Take Your Business to New Heights is a corporate anthropologist who specializes in working with the leadership of organizations that need or want to change. Her company, Simon Associates Management Consultants (SAMC), applies the theories, methods, and tools of corporate anthropology and ...
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